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Tuesday, July 22, 2008

Business Week's IDSA Design Awards 2008 announced

and now I want to go shopping (lucky for me, I already bought 2 of these earlier this year...via the Apple store)

and now a highlight of my personal favorites

Computer Equipment, Bronze:
Opening up the consumer market with the WACOM Bamboo

A pen tablet for home office users, the WACOM Bamboo features an interaction field with a circular scroll and zoom element and four programmable function keys, tailored to home office users' need. The monochrome black color used in combination with attractive matte and glossy surface treatments create an attractive game of contrasts that makes the pen and its stand look like a precious, jewel-like object to proudly display in one's home office.

Contact:

Alf Hackenberg, I/IDSA: ahackenberg@signce.eu

Credit: SIGNCE Design GmbH (Germany)
Client: Wacom Europe GmbH (Germany

Entertainment, Gold:
Flip Video Ultra Series by Pure Digital Technologies

This is the first camcorder to simplify the process of capturing and sharing video. With integrated software, the Ultra enables editing, organizing and seamless uploading to AOL, YouTube and other video sharing sites. Challenged to develop a product that communicates this simplicity in a fun and user friendly manner, the design team focused on the form factor, ergonomics and control layout. The result is a highly-compact camera that can fit in any pocket and provide unmatched portability and intuitive use for capturing, editing and sharing high-quality video.

"The design of the Flip expresses perfectly the simplicity of the product. It is a breeze to use, and it makes capturing and sharing memories so much more natural."

Jean Jacques L'Henaff, IDSA, VP of Industrial Design, Audiovox Electronics Corp.

Contact:

Thomas Isaacson: thomas.isaacson@smartdesignworldwide.com

Credit: Smart Design and Pure Digital Technologies, Inc.

Home Living, Bronze:
Smart Touch™ Salad Spinner

The Smart Touch Salad Spinner is designed to make quick work of salad prep. Use the inner basket as a colander to rinse greens, drop the basket into the spinner bowl, set the lid on top, and just one press of the Smart Touch lever sets the basket spinning at optimal speed to dry greens quickly and efficiently. The clear-view top lets users keep an eye on the process. One button engages the integrated disc brake to bring the basket to a quick, solid stop, fluffing the lettuce in the process. The bowl can be used to toss and serve salad and store leftovers. With a stackable top, the Smart Touch helps make the best use of precious refrigerator space.

Contact:

Barb Mackintosh: barb@rksdesign.com

Credit: RKS
Client: DKB Household/Zyliss

Leisure & Recreation:
Belkin Sport Armband Plus

The Sport Armband Plus is a wearable accessory to store and protect iPod players for exercise. It is made of durable, safe, lightweight materials; its unique, high frequency-welded construction provides comfort for rigorous workouts and its reflective frame enhances safety for use in the dark. This armband is fully adjustable and easy to wear. The compact form factor provides full protection to the player and allows easy access to controls. We also integrated a cable management accessory called the Cable Capsule. It's designed to manage headphone cable length while in use and acts as a storage place when headphones are not in use.

Contact: Melody Chalaban: melodych@Belkin.com
Credit: Belkin
Leisure & Recreation:
Domyos Fitness Cube

The purpose of this product was to offer the most compact, complete product for muscle toning and facilitate its integration into the home. A minuscule 50x50x50cm when folded up, the Fitness Cube will not look out of place in any room in your house and can even be used as a chair. This way, the product is always accessible and ready in seconds for an impromptu workout. Unfolded, you can do 30 different exercises with the fitness cube, and the adjustable resistance allows the product to adapt to your progress or to different members of your family.

Contact: Philippe Vahe: philippe.vahe@decathlon.com
Credit: Decathlon (France)

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